This week, British luxury-car brand Jaguar managed to incite an internet firestorm for two distinct yet related reasons.
Then, to help launch its rebrand, it released a rather mystifying 30-second ad.
(Weve seen plenty of cars!)
Photo: Courtesy of Jaguar
I need this red turtleneck!
And this orange corset, too, while Im at it!
Ooh, these floaty, almost floral layers of fabric are verySimone Rocha.
I know its the proper British spelling, but I despisemouldwith au.
Are they…in space?
Pink-hued, hot-person-only space?
I love the sharp, angular little ponytail on the back-left model clad in yellow.
As one of my colleagues said in ourVogueSlack, this is givingParis Olympics opening ceremonies.
Honestly, whydocars have to be featured in car ads?
Like, we all know what a car looks like at this point!
Im not sure I totally understand the Copy Nothing slogan.
Sorry, Im just thinking again about what a huge, sad baby Elon Musk is.
Ill say this for Jaguar: Were talking about the ad, arent we?
