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How many of yall knew my first job was sweeping hair in my mamas salon?
Kevin Mazur/Getty Images
shesharedwith her 320 million Instagram followers.
I was exposed to so many different kinds of entrepreneurial women in her salon.
I saw firsthand how the ways we nurture and celebrate hair can directly impact our souls.
Cécred
Having learned so much on my hair journey, Ive always dreamed of carrying on her legacy.
I cant wait for you to experience what Ive been creating.
of yes, of course).
Cécred
A couple weeks and a taxi ride later and Im on location for the brands New York launch event.
The name had been revealed that morning, again on Instagram, as Cecred.
We’re meeting at hairstylistNeal FarinahsBrooklyn salon.
Trinidad-born Farinah has been Beyonces hairstylist since her Irreplaceable days.
Each of the products is made with a patent-pending bio-fermented keratin thats bio-identical to that found in human hair.
Its meant to just whisper the scenthovering in a close aura around the bodynot scream its presence.
Finally, its time to take out my gelled ponytail and try the products.
She has her fingers in my hair and is rolling my strands through her fingertips.
Maybe you think its good to leave a little on the hair because it makes it soft?
Seenbut apparently not in a good way.
You should be rinsing your hair for 10 seconds longer than you think you oughta.
You want it squeaky feeling when you leave the shower.
From there, go in and smooth with the brush.
By the end of my three-hour salon session, my hair is shiny.
Shockingly so, actually.
Either way, I like it.
