H&Ms latest designercollaboration with Magda Butrym, launching April 24.
I think the most different thing for me is, I’m very private.
I never dreamed about this.

Photo: Lucas Possiede
So it’s really, really special.
Butrym brought her signature Slavic sensibility to the decadent old-world interiors.
But I think as a fashion piece, I like the Bloom Naked sandals.

She mixes something very feminine with something a bit masculine, said Johansson.
She has such a strong DNA.
You immediately recognize Magda.

Endless photos were snapped amid the floral installations, and audible wishlists circulated throughout the crowd.
The celebration continued until the stroke of midnightinside a venue as enchanting as the collection itself.
Chloe Sevigny, Magda Butrym
Gabbriette, Amelia Grey
Soo Joo Park
Leonie Hanne


