FALL 2024 READY-TO-WEAR

Could there be a better, more qualified person to appoint at Chloe than Chemena Kamali?

(Read Mark HolgatescomprehensiveVogueinterviewwith her.)

Fall was called the Intuition collection.

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Its very much about an intuitive way of dressing, about lightness, movement, fluidity and emotion.

Kamalis homecoming show was deeply interconnected with Karl Lagerfelds 1970s, since she shares his German-in-Paris identity.

In 1977, he did this collection with re-embroidered lace and broderie anglaisehis Musketeers collection.

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As a brand, Chloe is a balancing act between the romantic, the practical, and the playful.

It flowed naturally, not like a designer dutifully ticking boxes for a house entrance exam.

Thats the mission Kamalis set herself.

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you’ve got the option to make of it what you will, she said, smiling.

We need to be able to dare to be ourselves.

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