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There was a time when pimping your coffee was the height of cool.

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Photographed by Norman Jean Roy,Vogue, December 2011

Thriving, largely unregulated, and backed by communities absorbed by fluorescent yellow turmeric lattes andbutter-laden espressos.

It was a confusing, expensive time.

It is, of course,collagen.

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For years now, Ive stirred collagen into my morning drink.

Whether its coffee,matcha, or a morning smoothie, the powder gets added.

What does collagen coffee do?

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Besides curbing the post-caffeine jitters, mixing collagen into your coffee has a myriad of benefits.

I often recommend it to clients who want to focus on healthy skin during perimenopause and menopause.

This is when estrogen (the hormone responsible for skin elasticity and suppleness) naturally declines.

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It can also help with joint and muscle pains.

Can you taste the collagen in coffee?

No.Collagen(when unflavored) has no taste.

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There are flavored options, too, if that’s more your vibe.

If anything, it might be worth keeping textural issues in mind.

I usea battery-powered frotherlike this one to get mine fully mixed.

Does collagen count as protein?

Shand says there are a couple of words to look out for.

With marine collagen, look for pure hydrolyzed collagen thats sustainably caught.