TheAmbani weddingwill do that to a person.
Here, the summer 2024 wedding trendsor anti-trendsthat couples are saying I do to.
So much so that trend avoider Danielle Frankel is actively developing a custom color line this year.

Photo: Fern Rose
Katherine Ormerod in The Own Studio during her continent-spanning mission to find the perfect wedding dress.
Suthita Nics Bhirombhakdi swerving trend-led bridalwear at her Maldives wedding to Naiyanobh Bhirombhakdi in February.
After getting it dyed, it has even more stories to tell.

Filmmakers Freddie Waters and Raine Allen-Miller put myriad personal spins on theirBrixton wedding, including the bride’s three-in-one Cawley Studio dress, pop of chartreuse Amina Muaddi heels, and playful ruff for their dog.
Requests for custom bridal designs have subsequently tripled this year alone.
A rise in seamstress- over studio-made looks.
Personalization also extends to shoes.

Katherine Ormerod in The Own Studio during her continent-spanning mission to find the perfect wedding dress.
It can be a true fairytale moment!

Suthita “Nics” Bhirombhakdi swerving trend-led bridalwear at her Maldives wedding to Naiyanobh Bhirombhakdi in February.

Lou Stoppard will rewear her pearl-speckled Simone Rocha dress—and the Issey Miyake look she wore to her wedding breakfast before herCafé Cecilia celebrationin London.

Sara El Dabi worked with a seamstress to create a “Disney-esque” wedding dress, inspired by her mother’s vintage Biba, and Gucci kitten heels for herquintessential London City weddingto Oskar Proctor.