Every fashion editor has their first frow memory.

a more senior seating allocation.

The instance said assistant was then asked to reposition herself a row (or several!)

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back, due to the sudden presence of, and lack of seating for, the aforementioned A-lister.

My first memory of the frow was to save a seat.

Fashion PR Lynne Franks directing traffic in the early years of London Fashion Week.

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Fashion PR Lynne Franks directing traffic in the early years of London Fashion Week.

Theres a certain sense of fashion froideur on the frow today.

All exits and entrances were flanked by photographers.

Her most difficult clients?

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Instead of today’s pit of catwalk photographers, the flash of cameras lined the runway in the ’80s.

Id always have to extract Italian buyers who pretended they couldnt speak English from the front row!

Instead of todays pit of catwalk photographers, the flash of cameras lined the runway in the 80s.