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I am what you could call an early adopter of the coloredmascaratrend.

GEORGE / Trunk Archive
In junior high, I started wearing a royal blue Maybelline shade from the Texas grocery store H-E-B.
(My dad would comment on it as we drove to go fishing in his silver pickup.)
This isnt exactly new; purportedly Princess Di wore a shade of navy to augment her baby blues.
But it is newly everywhere.
Reportedly, the iris-enhancing optical effect of maroon mascaras has caused drugstore brands to sell out.
People are literally shaking in their boots when they think about winged liner, Visser jokes.
Colored mascara, on the other hand, lets people experiment without having to hone their fine motor skills.
The shades live between two worlds, she says, you feel the tension.