SPRING 2024 MENSWEAR
Phipps is a popular name in America.
Theres even three separate North American lakes with the designers last name.
This visual interpretation of his name served as a solid base for the new collection.
Bean and Abercrombie, Carhartt, and souvenir shop clothes.
The Phipps twist was the sense of humor he brought to his plaids, denim, and camos.
There was also a slight nod of kinkgay kink.
He knows what Tom of Finland is, said Phipps of his customer.
That came across most clearly in the handsome strangenessand sexinessof a pair of vintage leather chaps hybridized with jeans.
Where does Phipps find old chaps?
I have my weird places to get them, he explained.
No one really wants old chaps, they just sit there.
Phipps has switched his business to a see-now, buy-now structure.
This model is more in line with this digital-first intimacy that you get from online stuff, he said.
The positive feedback was instantaneous, he explained.
Theres value in speakingtoyour customer versusatthem, seems to be the takeaway.
