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To Traina, this is long overdue: There hasnt been a mobile communication innovation since 2014.

Examples from the HiNote collaboration with Plum Sykes.
Communicators have been desperate for an easy, ready-to-use digital platform to send their best, she says.
The latest collaborator is none other thanVoguecontributing editor and novelistPlum Sykes.
Darling, me and tech are like oil and waternever the twain shall meet, Sykes tells me.

I am a total Luddite.
Its absurdly easy to use, which is the game-changer for me.
So I was a huge writer of thank-you letters.

The HiNote texts, on the other hand, have a lot of character.
Or send them a message saying Call Me with just an old dial-up phone as the image.
Believe me, everyone calls you that second!

Its just so funny, and very much chimes with mylatest book,Wives Like Us.
All of it amounts to digital stationary that summons an entire worldcheeky, irreverent, and perfectly curated.