Were mostly known as a destination for sexy, flirty dresses for a younger customer, Franchetti said.
The difference was immediately evident as the first look was eerily similar to last season’s opener.
Still, Franchetti didnt completely forget about her core customer.

Shes still there for the saucy girls who turn to her for a fiery look.
There were plenty of micro minis, but now in a range of mood-capturing colorways and fabrics.
And she didnt completely abandon her peek-a-boo pieces.

They simply matured with help from luxe fabrics worthy of the investment.
The entire collection was a gradual evolution that still retained the brands DNA.













