COPENHAGEN FALL 2024
According to Rolf Ekroth, theres no Finnish equivalent to the Danish concept of hygge.
While there might not be a name for it, this homey, knit-rich collection suggests it exists nevertheless.
In Ekroths new lineup, winter sports vied with an interiors theme.

The Finns used to win a lot, he noted with his typical deadpan humor.
Actual velvet made its way into the collection through a partnership with the Finnish rug maker Mattocenter.
When it came to knitwear, the designer was in his groove.

Inspired by Nordic patterns, these featured little figures, birds, and other rustic elements.
In partnership with Novita, a yarn company, kits will be sold for the needle-wielders.
Backstage, Ekroth explained that 20% of the Finnish population do some sort of knitting.

And that was news to me, because Im not one of those 20%.
He is, however, extremely craft oriented.
The harlequin pattern on a pair of maroon-and-blue pants, for example, is not a print.

It was created by cutting up old Puma football shirts and sewing the pieces together individually.
Some of Ekroths earlier work had technical and functional aspects that were really exciting.
Given the theme, that kind of approach could have been interesting here.

Still, there was lots to warm to.










