Just a few weeks prior, Babi had celebrated her birthday in Santa Fe.
In New Yorks evening wear market, Sachin & Babi is synonymous with vivid color.
Their offering doubles-down on brights at a time where stores seem to have lost most of their color.
We are an optimistic brand, its how wed like to be in these terrible times, said Babi.
The Ahluwalias are working on a brand reboot to refresh the public perception of their label.
As we grow and evolve the brand, people generally forget the story, said Babi.
Theyve done a shoot in India with a satellite team in Mumbai that they hope will refocus their storytelling.
Theyve also launched evening bags and footwear.
A pop of vitality in someones wardrobe, is how Babi described the new accessories.
The same could be said for their gowns.
