Cashmere loves water, corrected Dijkstra as she walked Vogue Runway through her spa.
She added: I want everyone to look after their sweaters.
But people dont dare wash them in water.
Photo: Courtesy of Extreme Cashmere
The whole idea of Extreme Cashmere is that it is the best sweater, the best quality.
So what I can do is show everybody how to wash their sweaters so they stay nice.
Inside the Extreme Cashmere x Miele spa.
In partnership with the high-end German appliance brand Miele, she has launched a crusade to wash away what she sees as a stigma that blights cashmere as a high-maintenance material: dry-clean only.
This was getting way too technical for me.
A close-up of the Extreme Cashmere knits.
Six pink Miele machines (a special Extreme Cashmere edition) were embedded in the wall of her “spa” space as they gently churned and turned their precious cashmere cargo.
Inside the Extreme Cashmere x Miele spa.
A close-up of the Extreme Cashmere knits.
A close-up of the Extreme Cashmere knits.
Inside the Extreme Cashmere x Miele spa.
