Later, he was hired as a stylist for NFL web link.
Thats where I started noticing a lot of athlete fashion, Smith says.
Styling for the web link was dressing hostsit was not Justin Biebers red-carpet moments.
Francesca Babbi
But I would be on set watching the hosts talk about players, and they would show thesetunnel walks.
As impressive as the stats rattled off in each segment were, Smith felt something missing from the broadcasts.
I would be like, Guys, theyre wearing full Gucci right now.
Courtesy of Kyle Smith/NFL
Theyre wearing a full runway fit, and no ones talking about it.
This was in 2019.
From that point, I became really interested in sports and the intersection of sports and fashion.
Kyle Smith, Joe Burrow, and Justin Jefferson
Last month Smith joined the league full-time as fashion editor.
We provide a platform for them and help to build their respective brand identities.
Darnay Holmes and Kyle Smith
The 20242025 NFL season currently underway has seen countless players flex their sartorial prowess.
Darnay Holmes and Kyle Smith
Jefferson arrived at the season opener in anOff-Whitelook moments after it debuted on the runway.
Ray-Ray McCloud is someone I look out for every week, says Smith of the Atlanta Falcons wide receiver.
They want to do more than just put on clothes, Smith says of the leagues most style-enthused players.
They want to be shapers of fashion.
As the NFLs first fashion editor, hell be instrumental in making that happen.
