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Its like in music, he explains.

He builds a world, not just a trend, after all.
More artists than ever are buzzing around backstage, though there are familiar faces within the family.
He and Chavarria discussed mixing elements of different decades to create something that is new and fresh.

Photographed by Hunter Abrams // @hunterabrams
Then he wigglesMacStack Mascaraon thick.
The lashes are nice and clumpy, Castro says proudly.
Oribe was a mentor to George, so hes familiar with what works best.

Photographed by Hunter Abrams // @hunterabrams
Maximistais a really good thickening spray that were using to kind of smash the hair, he notes.
Chavarrias appreciation for beauty spans dimensions and personalities.
Were going to see a full-on cast of characters, he says.

Photographed by Hunter Abrams // @hunterabrams
The style his runway favorites walk in with is often just dialed up for the show.
Its very true to the model, he says.
Inclusivity is the new exclusivity.

Photographed by Hunter Abrams // @hunterabrams